Pizza Hut is staying ahead of the culinary curve by introducing a new range of sweet and spicy dishes to its menu in the coming weeks. The renowned restaurant chain conducted an insightful survey of 5,000 adults from across the United States, aiming to better understand diners' preferences and capture a larger share of the market.

According to the survey results released on Thursday, Americans have developed a particular fondness for the delightful combination of sweet and spicy flavors, often referred to as "swicy." In response to this emerging trend, restaurants are revamping their menus to satisfy customers' evolving tastes.

Next month, Pizza Hut will be incorporating hot honey pies and wings into its selection at selected locations. The introduction of a frozen mango-chili drink to its lineup by Burger King last summer and McDonald’s launch of two new swicy sauces in the fall are further examples of establishments embracing the sweet-and-spicy movement.

Recent data from market research firm Datassential reveals that sweet-and-spicy combinations on restaurant menus have witnessed a significant 38% increase over the past year. Among these flavors, hot honey, soon to be offered by Pizza Hut, is projected to surpass almost all other culinary and beverage preferences by 2027.

Anticipating continued growth in demand for sweet-spicy pizzas, Pizza Hut predicts that the influence of Generation Z's love for hot sauce will play a significant role. Additionally, diners thoroughly enjoy an array of peppers, ranging from roasted sweet ones to bolder and spicier varieties.

In conclusion, the delightful pairing of sweet and spicy flavors has captivated the American palate. Pizza Hut understands this evolving preference and is set to delight its customers with a delectable assortment of hot honey pies and wings. As restaurants across the nation adapt their menus to cater to this growing trend, the demand for sweet-spicy dishes is expected only to increase in the years to come.

Pizza's Popularity Continues to Rise

It's no secret that pizza holds a special place in the hearts (and stomachs) of millions. In fact, a recent survey conducted by Pizza Hut revealed that nearly one-third of their respondents plan to indulge in more pizza this year. And when it comes to the perfect day for a slice, it seems that Friday takes the crown.

While pizza consumption is high across the United States, a few states stand out as true pizza lovers. North Dakota, New York, Minnesota, and Wisconsin take the lead in terms of pizza consumption per capita. On average, Americans indulge in this delectable treat three times a month. However, North Dakotans seem to have an even greater love for pizza, enjoying a monthly average of 3½ times.

When it comes to pizza preferences, the survey shows that thin-crust pizzas, specifically the New York-style, are the clear winner. Thin-crust lovers make up 28% of respondents, while 20% express their love for stuffed crust. Thick crust comes in third place with 14%. According to Pizza Hut experts, this trend towards thin crust is expected to further rise as more diners seek lighter fare.

In terms of toppings and sauces, pepperoni reigns supreme as the meat king. However, in Illinois, Iowa, and Wisconsin, sausage takes the crown. When it comes to dipping sauces, ranch emerges as the clear favorite at 38%. Garlic sauce and hot sauce follow closely behind with 27% and 8% respectively.

While there might be variations in preferences across the country, there is one thing that stands consistent: Parmesan cheese is the go-to sprinkle-on seasoning nationwide. However, New Yorkers bring their own flavor to the table with a penchant for garlic salt.

The pizza industry continues to thrive, with more and more people embracing this culinary delight. So go ahead and treat yourself to a mouthwatering slice - it's clear that you're not alone in your love for pizza.

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